After the Google new company name announcement. The buzz of using alternative domain name is alive again.
“Now that we’ve all added Googling to our vocabularies, Google has announced a name for its restructured company that’s another attention-getter. This time it is not just the word–Alphabet–that’s interesting, but the url: .xyz.
Hitting on the perfect name for your company is a great moment that is often followed by the disappointment of seeing that it looks odd or is hard to remember as a domain name. And that’s only if another company doesn’t already own it.
Anu Menon, co-founder of Driftaway Coffee, says one of the best things about their domain, driftaway.coffee, is how it kickstarts conversations.”
continue reading at Forbes.com site.